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Everything You Need To Know About E-Commerce Sector Stocks In India

This blog goes through the past and current trends of the e-commerce sector in India. It looks at top players of the sector, growth in the past year and how to get advice on investing in the best e-commerce stocks in India.
March 29, 2021

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2020 was an exciting year for the e-commerce industry in India and also globally. The pandemic encouraged online shopping across industries, such as apparels, grocery, pharmacy, cosmetics, etc. 

According to the EY-IVCA India Trend Book 2021 report, the e-commerce sector is expected to grow at CAGR of 27% over 2019-24 and reach $99 billion by 2024.

This blog explores the potentially booming future of the Indian ecommerce sector, the top e-commerce players and other key data. It also tells you how you can get top quality advice from Purnartha on Cube Wealth to buy the best e-commerce stocks.

Important: This blog is meant to educate readers and the information furnished here is not to be construed as investment advice from Cube Wealth. Please consult a wealth coach or financial advisor before investing in any asset.

What Is The  E-commerce Sector?

Amazon, Flipkart, PayTM, FirstCry and Nykaa are some of the top e-commerce websites in India. The sector comprises all companies that allow its customers to make online transactions. 

From online grocery and apparels shopping to virtual wallet services, everything that involves conducting business online falls within the scope of e-commerce.

Read this blog to know more about the US e-commerce sector

Top Popular E-commerce Sector Stocks In India




Market Cap

Share Price

Avenue Supermarts Ltd.


₹215,255 Cr


Shoppers Stop


₹2,765 Cr


Info Edge (India) Ltd


₹65,972 Cr


Just Dial Ltd


₹6,350 Cr


IndiaMART InterMESH Ltd


₹21,434 Cr


Infibeam Avenues Ltd


₹6,522 Cr


Important Note: All facts & figures mentioned in the tables above have been collated from publicly available sources. The companies mentioned in the tables are listed in no particular order and are a reflection of India’s most popular ecommerce sector brands at the moment. Cube Wealth does not recommend purchasing stocks based on popularity alone and suggest you consult a Wealth Coach before putting your hard-earned money into any asset.

Indian E-Commerce Sector Facts At A Glance

1. The e-commerce in India is expected to reach US$188 billion by 2025.

2. Grocery and apparel segments are likely to be the key drivers of growth.

3. The online penetration of retail is expected to reach 10.7% by 2024. It was 4.7% in 2019.

4. E-commerce is gaining major popularity in the tier 2 and tier 3 cities, contributing three of every five orders for leading e-retail platforms.

5. The Indian e-retail market is estimated to have 300 - 350 million shoppers by 2025.

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Past Trajectory Of Investment Returns In The Indian E-commerce Sector

Growth Of The E-commerce Sector In India



Value in US$


39 billion


50 billion


64 billion


84 billion


188 billion


200 billion

Source: Statista

Read this blog to know how you can buy Amazon shares from India

How To Invest In Indian E-commerce Sector Stocks?

E-commerce is one of the fastest-growing sectors today. It is undoubtedly an alluring option for potential investors. At the same time, it is important to evaluate the sector holistically before investing.

Broadly speaking, there are two ways you can invest in e-commerce sector stocks in India.

1. Directly

There are several brokerage apps that let you buy and sell Indian stocks, including e-commerce sector stocks. Some of the things you'd want to look at before selecting a brokerage app includes

  • Fee per trade
  • Range of facilities on offer
  • User experience
  • Customer reviews
  • Hidden charges

Here, the onus would be on you to pick stocks yourself based on research, analysis, and an honest evaluation of the stock's fundamentals. This is, of course, high effort but at the end of the day, the stock that you end up buying will be tied to your investment goals.  

2. Mutual Funds

Mutual funds offer an alternative to investors who want to invest in e-commerce sector stocks. Some examples of mutual funds that have e-commerce sector stocks in their portfolios:

The fund manager of a mutual fund does the stock picking and has a team of analysts who constantly monitor the markets for buying and selling opportunities.

Thus, mutual funds are suitable for busy professionals who want exposure to multiple stocks without the hassle of individual stock research and analysis.

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Top 5 Reasons To Try Our Powerful Investment App!

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  • High Quality Mutual Funds
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Try Cube’s Exclusive Wealth Concierge Service! We offer a 10-minute portfolio analysis and set up service to select users.

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